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Episode 444: New Jersey Wine

By Karen Duffin,

Published August 22, 2018 at 6:03 PM EDT

This episode originally ran on March 15, 2013.

Sometimes your success depends on how your competitors behave. People judge you not just by your product, but by the product that your rival down the street makes.

This is a problem for Lou Caracciolo. He's trying to make high-quality wine, from grapes he grows in New Jersey. But Jersey wine already has a reputation — and fancy isn't it. On today's show: Can New Jersey become the next Napa?

Music:Music: Bon Jovi's "Livin' On A Prayer," "."

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Karen Duffin

Karen Duffin (she/her) is a co-host and reporter for Planet Money, NPR's award-winning podcast that finds creative, entertaining ways to make sense of the big, complicated forces that move our economy. She joined the team in March 2018.

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Zoe Chace

Zoe Chace explains the mysteries of the global economy for NPR's Planet Money. As a reporter for the team, Chace knows how to find compelling stories in unlikely places, including a lollipop factory in Ohio struggling to stay open, a pasta plant in Italy where everyone calls in sick, and a recording studio in New York mixing Rihanna's next hit.

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Robert Smith

Robert Smith is a host for NPR's Planet Money where he tells stories about how the global economy is affecting our lives.

See stories by Robert Smith