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Researcher: “Locally Grown” Label Sows Consumer Confusion

locally_grown
Supermarket display touts "locally grown" produce. But, there is no criteria for the designation.
8:01AM
August
19, 2013

This time of year, some Columbus grocery store signs in the produce section tout “locally grown” products like sweet corn or potatoes. But the “locally grown” label can mean different things to consumers and retailers.