Ohio Launching Campaign Against Prescription Abuse

Pain Killers(Photo: Be.Futureproof)
Pain Killers(Photo: Be.Futureproof)

Ohio’s governor is launching a campaign aimed at reducing prescription drug abuse by highlighting the stories of those who have been impacted by addictions.

Gov. John Kasich’s office says the campaign to be formally unveiled Tuesday will employ convenience store posters, online banner ads, select social media sites and billboards in highly affected counties.

It also will include a web site with details on addiction and mental health boards in each county and a link to treatment options.

The governor is announcing the effort in partnership with the Ohio Department of Alcohol and Drug Addiction Services and the Ohio Association of County Behavioral Health Authorities.

Ohio Attorney General Mike DeWine also has been a crusader on the issue, focusing on the elimination of “pill mills” where doctors sell illegal prescriptions.

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