A Look at Negative Political Campaign Advertisements in Elections

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10:00

No matter what it feels like, negative political campaign ads in the U.S. are almost as old as American politics. But are all negative ads created equally? And what makes up a really good negative advertisement? In the mix of campaign season, we’ll talk about negative campaign advertisements.

Guests

  • Hank Sheinkopf (political strategist, public relations specialist and President of Sheinkopf Communications)
  • Mark Weaver (Founder of Communications Counsel)
  • Robert Higgs (Editor of PolitiFact Ohio)
  • Sean Meshorer (author and researcher)

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